Professional Forms for Any Business

Whether you are a plumber, consultant, retailer, or service business — you collect data from customers. Make it professional, accessible, and compliant.

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Every business collects data — through forms, emails, phone calls, in person. But scattered communication channels mean lost information, incomplete data, and frustrated customers. FormGenius brings it all together: professional forms that work for everyone, with secure data handling built in, starting free.

Why businesses choose FormGenius

Legal compliance is built in

The Equality Act 2010 applies to every UK business providing goods or services to the public — regardless of size, sector, or turnover. You are required to make reasonable adjustments so disabled customers can access your services. FormGenius makes this automatic: every form is WCAG 2.2 AA compliant by default. No additional work, no specialist knowledge.

Reach customers you are currently missing

16.8 million disabled people in the UK interact with businesses every day, and 69% say they will abandon a website they find difficult to use. When your forms are accessible, you stop excluding customers your competitors are also ignoring — and you start capturing that business.

Structured data is better data

Scattered emails, phone notes, and spreadsheets mean information gets lost and follow-up is inconsistent. Structured forms get complete, accurate data in one place — making your operation more efficient and your customer service more responsive.

Affordable, fast, and simple

You do not need a web developer or expensive CRM software to have professional customer-facing forms. FormGenius starts free, takes minutes to set up, and requires no technical knowledge. The Starter tier is free, and paid Growth and Business tiers start at £12 per month — far less than a single hour of web developer time.

What businesses use FormGenius for

Client intake and onboarding

Get the information you need from new clients before the first meeting — structured, complete, and ready to act on.

Quote and estimate requests

Let customers describe their needs in a clear form rather than a phone call — better information, faster quoting, fewer misunderstandings.

Bookings and appointments

Collect booking requests online — accessible on every device, secure, and organised in your dashboard.

Customer feedback

Structured feedback forms get better responses from more customers, giving you the insight to improve your service.

Event and workshop registration

Collect registrations in a proper form — with all the information you need, up front, from everyone who wants to attend.

Complaint and returns handling

Make it easy for customers to tell you when something has gone wrong. Clear forms reduce support burden and speed up resolution.

How it works

From design to published form in minutes — no technical knowledge required.

Design

Open the free editor — no account needed. Drag and drop fields, add your business branding, set up your questions in minutes.

Publish

Embed on your website, share the link via email or social media, or send it directly to customers. Your forms, your way.

Collect

Responses come to you securely and are organised in your dashboard. Export as CSV at any time. Get email notifications on submissions (Growth and Business tiers).

Grow

Start free. Create a free Starter account for cloud storage and web forms on your site, or upgrade to Growth for analytics and more storage — from £12 per month.

16.8M

disabled people in the UK — customers every business can and should be reaching

69%

of disabled customers will abandon a website they find difficult to use

£274bn

annual spending power of disabled people and their families (the Purple Pound)

100%

of UK businesses providing services to the public are covered by the Equality Act 2010

Sources: Family Resources Survey, DWP (2023–24); Click-Away Pound Survey, Purple/Extend (2019); Scope UK analysis of DWP Household Below Average Income data (2017–18).

Accessibility law applies to every business

Many business owners are surprised to learn that digital accessibility law applies to them — not just to large organisations or the public sector. The Equality Act 2010 does not have a size threshold. If you provide a service to the public, you are covered.

Equality Act 2010

Requires all UK businesses providing goods, services, or facilities to the public to make reasonable adjustments so disabled people are not placed at a substantial disadvantage. This applies to sole traders, micro-businesses, SMEs, and large organisations alike. For customer-facing forms, this means using a tool that produces accessible output.

What "reasonable adjustment" means in practice

Reasonable adjustment means using accessible tools when they are available at a reasonable cost. FormGenius starts free, with a free Starter tier for cloud storage and paid Growth and Business tiers from £12/month for advanced features. This makes it both available and affordable — clear, documented evidence that your business is taking its obligations seriously.

European Accessibility Act

The EU’s European Accessibility Act (Directive (EU) 2019/882) entered into force in 2019; its requirements began applying to newly placed in-scope products and services — including e-commerce, banking, and certain digital services — from 28 June 2025, with existing services given a longer transition. It applies directly only within the EU, so it mainly affects businesses with EU-facing operations. The UK has not yet confirmed equivalent legislation, though observers expect it to follow.

GDPR and customer data

Your forms collect customer data. FormGenius encrypts all web form submissions at rest — only you can access them. PDF generation on the free tier happens entirely in your browser; your data never touches our servers. You control what data is collected, how long it is kept, and who can access it.

This is not legal advice. We recommend consulting a qualified professional for guidance on your specific obligations.

Simple, transparent pricing

Start for free — no account needed. Upgrade when you need cloud storage, web forms, and team features.

Free

£0

Try it immediately. No account needed.

All design tools & elements
Unlimited PDF exports
Full 6-tab Accessibility Wizard
PDF/UA tagged structure
Multi-page forms
FormGenius watermark on PDFs

No account required

Start for Free

Starter

Free

Create an account for cloud storage — for freelancers & small teams.

Everything in Free
3 cloud-saved forms
10 MB storage
3 live web forms
CSV submission export

Free, with an account

Get Started

Frequently asked questions

Do I need any technical knowledge to use FormGenius?

No. It is designed for non-technical people. If you can use Word or Google Docs, you can build and publish a professional form in FormGenius. There is nothing to install and no coding required.

Can I add my business branding to forms?

Yes. Free and Starter tiers include basic branding options. The Growth tier adds more customisation. The Business tier includes full custom branding — your logo, colours, and a custom URL for your published forms.

How secure is my customer data?

Web form submissions are encrypted at rest using industry-standard encryption with a unique per-form key. Only you can access them. No third-party services have access to your customer data. On the free tier, PDF generation happens in your browser and data never leaves your device.

Is there a limit to how many forms I can create?

On the free tier, you can create unlimited forms locally — but they are not saved to the cloud. The free Starter tier includes 3 cloud-saved forms, Growth 200, and Business includes unlimited saved forms.

What if I want to see forms specific to my industry?

We have sector-specific guidance for charities, community interest companies, public sector, estate agents, professional services, and retail — each covering the specific use cases and compliance considerations for that sector.

Ready to collect data the professional way?

Start for free — no account needed. Every form is WCAG 2.2 AA compliant from the moment you create it.

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FormGenius provides tools to help you build accessible forms. You remain responsible for ensuring your forms meet all applicable legal requirements in your jurisdiction.

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