Professional Forms for Small Businesses. Starting Free.

Collect client data. Gather feedback. Stay accessible and legally compliant. All without expensive software or technical knowledge.

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You are running a small business or working as a sole trader. You need forms — client intake, feedback surveys, quote requests, bookings. But expensive form management software is designed for enterprises with budgets you do not have. FormGenius is built for you: professional, accessible forms with secure data storage, starting completely free.

Why small businesses choose FormGenius

The Equality Act applies to you too

If you provide a service to the public — as a plumber, consultant, coach, trainer, salon owner, or any other sole trader — the Equality Act 2010 covers you. You are required to make reasonable adjustments so disabled customers can access your services. For your online forms, that means using a tool that produces accessible output by default. Most small businesses do not realise this, and most form tools they use do not meet the standard.

Professional image, zero complexity

Your forms represent your business. Professional, accessible, well-designed forms show clients you take your work — and their experience — seriously. FormGenius forms look sharp, work on any device, and take minutes to create. No coding, no technical knowledge, no web designer required.

Better data from the people who matter

Structured forms get complete, accurate responses. Email threads, phone notes, and scraps of paper do not. When clients fill in a proper intake form or quote request, you have everything you need to follow up efficiently — and nothing falls through the cracks.

A fraction of the cost of alternatives

A web designer charges £1,000–5,000 to build custom forms. Enterprise CRM and form systems cost £50–200+ per month. FormGenius starts free, and the Starter tier is £5 per month. You get secure online forms, encrypted response storage, and WCAG 2.2 AA compliance built in.

What small businesses use FormGenius for

Client intake forms

Consultants, coaches, therapists, trainers — get the information you need from new clients in a structured way before the first session.

Quote and estimate request forms

Plumbers, electricians, builders, decorators — collect job details and contact information in one clear form, reducing time spent on the phone.

Booking and appointment forms

Let customers book with you online instead of email threads and missed calls. Works on mobile, where most of your customers will be.

Feedback and review forms

After completing a job or delivering a service, ask for structured feedback. Accessible forms ensure you hear from all your customers.

Event and workshop registration

Running a training session or workshop? Collect registrations in a proper form instead of email threads — with all the information you need, up front.

Service request forms

Let customers describe what they need before you call them back. Clear forms mean fewer misunderstandings and more efficient jobs.

How it works

From design to published form in minutes — no technical knowledge required.

Create your form

Open the free editor — no account needed. Drag and drop fields, add your business name and branding, set up your questions. Takes about ten minutes.

Share it

Get a link and email it to clients, embed it on your website, or share it on social media. Embed takes one line of code.

Collect responses

Submissions come to you securely. View them in your dashboard or get email notifications (Growth and Business tiers). Export to CSV any time.

Scale when you are ready

Start on the free tier. When you are getting lots of submissions and want analytics and web forms embedded on your site, upgrade to Starter or Growth.

14.6M

disabled people in the UK — potential customers your competitors may be excluding

78%

of disabled people have abandoned a purchase or enquiry due to accessibility barriers

£274bn

annual spending power of disabled people and their families (the Purple Pound)

£5/mo

Starter tier — watermark-free PDFs, cloud storage, and 3 live web forms

Accessibility law for small businesses

Many small business owners are surprised to learn that accessibility law applies to them — not just to large corporations or public sector organisations. Understanding your obligations is simpler than you might think.

Equality Act 2010 — it covers you

Any business providing goods, services, or facilities to the public is covered by the Equality Act 2010 — regardless of size. As a sole trader or small business owner, you are required to make reasonable adjustments so disabled customers can access your services. For customer-facing forms, that means using a tool designed for accessibility.

What "reasonable adjustment" means in practice

Reasonable adjustment does not mean spending thousands on specialist software. It means using accessible tools when they are available and affordable. FormGenius starts free — making it both available and affordable. Using it is clear, documented evidence that you are taking your obligations seriously.

GDPR and customer data

You collect personal information from clients and customers. FormGenius encrypts all submissions at rest — only you can access them. You control what data is collected, how long it is kept, and who can see it. You remain responsible for your specific GDPR obligations, but the tool supports compliance.

European Accessibility Act 2025

Came into force across the EU in June 2025, extending mandatory digital accessibility requirements to private sector businesses. The UK is expected to adopt equivalent provisions. Small businesses using FormGenius are already ahead of this requirement.

This is not legal advice. We recommend consulting a qualified professional for guidance on your specific obligations.

Simple, transparent pricing

Start for free — no account needed. Upgrade when you need cloud storage, web forms, and team features.

Free

£0

Try it immediately. No account needed.

All design tools & elements
Unlimited PDF exports
Full 6-tab Accessibility Wizard
PDF/UA tagged structure
Multi-page forms
FormGenius watermark on PDFs

No account required

Start for Free

Starter

£5/mo

For freelancers & small teams.

Everything in Free
Watermark-free PDFs
50 cloud-saved forms
500 MB storage
3 live web forms
CSV submission export

Get Starter

Frequently asked questions

Do I need any technical knowledge to use FormGenius?

No. It is designed for non-technical people. If you can use Word or Google Docs, you can build and publish a form in FormGenius. There is nothing to install and no coding required.

Can I put my business branding on the forms?

Yes. The free tier includes basic options. Starter and Growth tiers add more customisation. The Business tier includes full custom branding — your logo, colours, and a custom URL for your published forms.

What if a customer fills in a form on their mobile?

FormGenius web forms are fully mobile-responsive. They work perfectly on phones, tablets, and desktops — the same accessible, clean experience on every device.

How secure is my customer data?

Submissions are encrypted at rest using industry-standard encryption. Only you can access them. You control retention and deletion. The free tier processes PDFs entirely in your browser — your data never touches our servers on that tier.

Can I export the data into my spreadsheets or other software?

Yes. Export responses as CSV from any tier. All column headers use human-readable field labels, so your export is immediately usable in a spreadsheet.

Ready to make your small business forms accessible?

Start for free — no account needed. Upgrade any time.

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FormGenius provides tools to help you build accessible forms. You remain responsible for ensuring your forms meet all applicable legal requirements in your jurisdiction.

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